International Journal of Experiential Learning & Case Studies (IJELCS)

IJELCS is a double blind peer-reviewed journal edited by the Institute of Business Management (IoBM), Karachi, Pakistan. The Journal is an academic resource of industry related case studies and research articles which are the outcome of experiential learning and evidence based exercises by academicians and corporate managers. It is a blend of quality researches on experiential learning and a diverse set of case studies pertaining to different business disciplines covering strategic marketing, strategic management, organizational behavior, human resource management, finance & accounting, business ethics, entrepreneurship, economics and other related functional areas.


Keywords: Business, Marketing, Cases

ISSN: 2520-4475


Subject: Business and Management

Publisher: Institute of Business Management (IoBM), Karachi

Year: 2016

Country: Pakistan

Views: 705 Research Paper Indexed by Citefactor Index -- 41

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