International Journal of Marketing Research Innovation (IJMRI) is an international, double-blind peer-reviewed journal for marketing academics. IJMRI aims is to provide to the field of marketing research such as marketing strategy pricing, relationship marketing, business marketing, social marketing, internet marketing, advertising, branding, customer service, and customer behavior analysis, marketing & Planning, marketing needs & finance, marketing and corporate innovation restructuring, customer relations, marketing research, market segmentation, positioning, pricing, business-to-business and network marketing, marketing theory, advertising, consumer behaviour, sales management, advertising & promotion management, marketing strategy, customer loyalty, marketing segmentation and targeting, customer value modelling, business information systems, business law, communication, direct marketing, e-commerce, global business, marketing research, marketing theory & applications, office administration/management, retailing, sales/selling, services, online branding, strategic use of IT, multichannel marketing, digital marketing, social media and social networks, viral marketing, mobile marketing, direct and interactive B2B marketing, and agricultural marketing etc. URL: https://www.cribfb.com/journal/index.php/ijmri
Keywords: Marketing Research
ISSN: 2576-4101
EISSN:2576-4098
Subject: Business and Management
Publisher: Centre for Research on Islamic Banking & Finance and Business
Year: 2017
Country: United States
Views: 1347 Research Paper Indexed by Citefactor - Not Available
