CBR - Consumer Behavior Review

The CBR - Consumer Behavior Review - is a semi-annual scientific journal that seeks to disseminate the knowledge produced by the academic field in the area of consumer behavior. The journal is linked to the Federal University of Pernambuco, Brazil, and was created to specifically serve to the public interested in research on this subject.


Keywords: Consumer behavior, consumer research, consumer psychology, marketing, customer behavior, marketing research, consumption, decisions to consume

ISSN: 2526-7884


Subject: Business and Management

Publisher: Universidade Federal de Pernambuco

Year: 2017

Country: Brazil

Views: 717 Research Paper Indexed by Citefactor - Not Available

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