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Searching For: 2249-0892 2249-0892

AUTOMOBILE INDUSTRY AND PERFORMANCE OF KEY PLAYERS

The study represents the figures of Indian Automobile Industry during the period 2005to 2010. The study has been conducted considering…




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CAPTURING RURAL MARKET WITH CUSTOMIZATION OF MARKETING MIX

Bearing in mind that the rural market functions in highly complex environment, it is important for the marketers to formulate…




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AN ANALYTICAL STUDY OF ENTREPRENEURIAL SUCCESS FACTORS IN UTTAR PRADESH

In India, small firms contribute considerably to economic growth and employ a very large number of people, second only to…




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CONSUMER BEHAVIOR IN RURAL MARKETING-A NEW PARADIGM

Consumer behavior in the rural market is even more perplexing because of a singular lack of consistency in groups which…




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Derivative and Risk Management: A New Dimension of Indian Financial Market

Starting from the Modigliani-Miller(MM) approach that “ One bird in the hand and two birds in the bush” to a…




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Journey of the Rupee; Meandering Through Turbulent Times

The article traces the history of the Indian Rupee till date. It journeys from 6th century BC in circa to…




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Rupee depreciation: A mixed bag for IT sector

The depreciating rupee against the U.S. dollar is something less to cheer and more to worry for the Indian IT…




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Android Architecture and Related Security Risks

Android operating system is a fascinating operat-ing system developed for mobile devices. It is being used in a comparatively large…




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Teachers’ Class room Behavior and its impacts upon Learning Process

What could be the impact of teacher’s classroom behavior on the students learning process is the main theme of this…




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Location Based Adaptive Block Wise Lossless Image Compression

Lossless image compression retains the same image after compression [2].The proposed method is adaptive, not taking complete image but accessing…




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